Privacy Policy

We are committed to ensuring that your privacy is protected.

This privacy statement reviews how Mr Run’s Website collects and uses the personal information you provide on this website. It also outlines the options available to you with regards to our use of your personal information and how you can access and update this information.

Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

Who Controls Your Personal Data

Mr Run™ is a brand owned and operated by Milevva Marketing Ltd. (“Company”), a company registered in England and Wales under company number 12517029, registered office address at 2 Frederick Street, London WC1X 0ND. The Company is the controller of the personal data you submit to us and is responsible for the processing of your personal data under the applicable data protection legislation.

Legal Grounds for Processing

Under the applicable data protection legislation, personal data may only be collected and processed based on a limited number of legal grounds. We rely on one of the following grounds to process your personal data:
The necessity for the performance of a contract with you (e.g. when you purchase products from us);
The legal obligation to which the Company is subject (e.g. when we handle your payment details);
Legitimate interests of the Company (e.g. when we send you marketing e-mails regarding products similar to the ones you already purchased from us);
Your explicit and informed consent (e.g. when you subscribe to our newsletters through your marketing preferences, or if you participate in a contest)

Purchasing Products Through Our Websites

If you purchase products through our online stores, the Company will require your personal data to manage your payments, handle your orders, and make sure the products you have bought are delivered to the right address by our external delivery partners.
In order to purchase products through our websites, the Company will collect personal data such as your name, surname, e-mail address, Explore More number, telephone number, billing and shipping information, and limited payment card information. We process your personal data for the purposes explained above because it is necessary for the performance of the contract with you.
We may also need to process other personal data such as your navigation and browsing behaviour with a view to for example save items in your shopping basket, provide you with relevant product recommendations, or offer you size recommendations. Moreover, processing this personal data allows us to keep track of your purchasing history, for example in case you change your mind following your purchase, or if you need to return a product according to the applicable return policy.
To ensure the quality, objectivity and honesty in the product reviews on our website, we collaborate with an external service provider to collect and process the reviews that are shown for the products on our website. For this reason, you will – after purchasing a product in our stores or via our website – receive a request to write a product review from a Third Party review collection service. They collect and process the product reviews on our behalf, and we have clear data processing agreements in place to ensure confidentiality and integrity of your information in line with this Privacy Policy.

Marketing E-mail Newsletters

Some of our Customers might be genuinely interested in receiving newsletters about our latest products and Services. However, we understand not everyone feels the same way. Therefore, the processing of your personal data for marketing purposes is based solely on your explicit prior consent, which means we will never send you marketing communication if you don’t want to unless you have already bought products from us. If you wish to receive newsletters regarding our latest products and Services, you are able to opt into our e-mail newsletters through our websites, in which case we will process your e-mail address.
Once subscribed, you may object at any time to the use of your personal data for profiling by the Company or any of the third-party recipients we have shared your personal data with, provided that we process your personal data based on our legitimate interests. If we process your personal data for direct marketing purposes, such as sending you newsletters, you have the right to object at any time to the use of your personal data for that purpose by contacting our data protection officer using the contact details below, without any additional cost.

Customer Service

It is in our legitimate interest to make sure technical support, as well as complaints and queries relating to product warranties, are handled quickly and efficiently. In order to do so, we may process details such as your name, contact information, Loyalty Points number, date of birth, gender, paypal or bank account number (e.g. for refunds), purchasing history, and browsing activity. Where you contacted our Customer support through social media, we may also process some of your social media account information.
You may also request from us to access to a copy of the personal data we currently maintain about you in a structured, commonly used and machine-readable format and obtain information regarding the processing, including whether we process your personal data for profiling purposes. In case you notice an error in your personal data, you may request that we rectify the inaccurate personal data or complete your personal data. In such a case, we will notify each third party to which we have disclosed your personal data so that they can make sure your personal data is accurate with them too.

What we collect

In accordance with normal practice, we record every visit of this site. This information is used to improve the operation of the service and to provide statistical information about the use of the site.

Technical details in connection with visits to this website are logged. Mr Run’s Website does not attempt to identify individual visitors, or to associate the technical details listed below with any individual. You should note that these technical details, which we cannot associate with any identifiable individual, do not constitute “personal data”.

Non-personal data: As is the standard policy of most websites, this website automatically gathers information about your computer such as your IP address, browser type, referring/exit pages, the device used by the visitor, and operating system. We may use such non-personal information to prevent spam or improve our website security. We use IP addresses to analyse trends, administer the site, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information. Additionally, for systems administration, detecting usage patterns and troubleshooting purposes, our web servers automatically log standard access information including browser type, access times/open mail, URL requested, and referral URL.

Mr Run’s Blog may make these technical details available to companies under the control and direction of Mr Run’s Website in order to provide analysis of advertising and website traffic. These other companies may be supplied with or have access to this information solely for the purpose of providing these services to us or on our behalf
Any individually identifiable information related to this data will never be used in any way different to that stated above without your explicit permission.

Personal data: With your permission we may collect the following personal information: contact information including email address; full name and address; other information relevant to surveys, advocacy campaigns or similar.

Cookies and other tracking technologies

Cookies are small text files that are stored on your device – a computer, tablet, or a smart phone – when you visit most websites. They are made by your web browser when you visit a website. Every time you go back to that website, your browser will send the cookie file back to the website’s server. They improve your experience of using a website, for example, by remembering your preference settings and by measuring your use of a website to ensure that it meets your needs.

Cookies are used to collect general usage and volume statistical information that does not include personal information.

Google Analytics: Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page:

Facebook Conversion Tracking Pixel: Mr Run’s Blog may from time to time use Facebook Advertising, Facebook Pixel Re-Marketing, and communications. This tool allows Mr Run’s Website to understand and deliver ads and make them more relevant to you. The collected data remains anonymous and Mr Run’s Website cannot see the personal data of any individual user.

However, the collected data is saved and processed by Facebook. Facebook may be able to connect the data with your Facebook account and use the data for their own advertising purposes (in accordance with Facebook’s Data Use Policy found under: Facebook has ultimate control of the information gathered through Facebook Advertising, Facebook Pixel Re-Marketing, and communications. You can opt-out of Facebook’s use of cookies and Facebook Pixel Re-Marketing through settings on your Facebook Account. For further information about the Facebook Pixel please see:

Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies them you prefer. You can also disable any cookies already stored on your computer, but these may stop our website from functioning properly.

Visitors can use this website with only minor loss of functionality if cookies are disabled from the web browser. If you would like to prevent Mr Run’s Website from using cookies when you visit our site, please update the privacy setting in your chosen web browser. You can access information on privacy and setting the control cookie acceptance settings for web browsers (and Google Analytics) using the following links:
Google Analytics:
Also, you can opt-out of other third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page:

Most of our cookies expire within 30 days, although our analytics cookies may persist for 1 year.

When we will get in touch

When you give us your personal details – for example, when you make a donation, sign a petition, volunteer or campaign with us, sign up to receive email updates, or register for an event – you may receive follow up information from us directly relevant to this activity, including how your support is helping.

If you have provided us with consent to use your details for marketing purposes, then we may also contact you about our future projects, fundraising activities and appeals, and other ways to support us.

Information Sharing

We do not sell your personal information to third parties. Please be assured that you will not receive offers from other companies or organisations as a result of giving your details to us.

We may need to share limited information with our service providers who help us to prepare and send you our communications or process your donations and other responses. However, we do not allow these organisations to use your data for their own purposes and take care to ensure that they keep your data secure, and delete it when it is no longer needed.

We may also disclose your personal information if:

  • required by law such as to comply with a legal process or investigate fraud.
  • we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others.

How to stop or change how we communicate with you

You can opt out of our emails by clicking on the unsubscribe link at the bottom of our messages. If at any time you wish to stop or change how we communicate with you, or update the information we hold, please do get in touch by emailing us at contact ( at ) runmrrun dot com.

Links to other websites

Mr Run’s Blog may include links to other web sites whose privacy practices may differ from those of Mr Run’s Website. If you submit personal information to any of those sites, your information is governed by their privacy statements. It is our suggestion that you carefully read the privacy statement of any web site you visit.


When we collect personal information directly from you, we follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and after we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security. If you have any questions about security on Mr Run’s Website, you can contact us at contact ( at ) runmrrun dot com.

We will retain your information for as long as needed to provide you services. If you wish to cancel or request that we no longer use your information to provide you services contact ( at ) runmrrun dot com. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Notification of Privacy Statement changes

You can review the most current version of the Privacy Policy at any time on this page. We reserve the right to update, change or replace any part of these Privacy Policy by posting updates and/or changes to our website. Your continued use of or access to the website following the posting of any changes constitutes acceptance of those changes.

Contact information

Questions about the Privacy Policy should be sent to us at contact ( at ) runmrrun dot com.